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Save 40% sitewide on everyday sale orders now through 8/31 with coupon code SIDEWALKSALE16 at checkout.

2016 Sidewalk Sale Recap

Our 2016 Sidewalk Sale has quickly come & gone, and today we’ve got a peek inside the sale tents for those of you who couldn’t make it out for the event! The event drew shoppers in to stock up on cards, gift wrap, keepsake boxes, gift tags, and more during the sale, with several local food trucks adding to the appeal. We’re also proud to announce we helped raise just under $400 dollars for Onondaga Earth Corps! We had a fun, carnival-style prize wheel where event-goers could donate $1 to spin the wheel and win a prize, with all proceeds benefitting this great local organization. If you missed the sale, you can take advantage of our online sale: use the code sidewalksale16 at checkout from now through August 31, 2016 to save 40% site-wide* on our everyday stationery essentials. Start shopping

Shoppers stocking up on product at the 2016 Smock Sidewalk SaleA fundraiser for Onondaga Earth Corps at the 2016 Smock Sidewalk Sale A fundraiser for Onondaga Earth Corps at the 2016 Smock Sidewalk Sale Shoppers stocking up on product at the 2016 Smock Sidewalk SaleShoppers at the 2016 Smock Sidewalk Sale  Shoppers stocking up on product at the 2016 Smock Sidewalk Sale

Sale ends at midnight on Wednesday, August 31, 2016 and does not apply to invitation samples or custom orders. 

Double-sided bilingual wedding invitations

We worked with Debbie at RSVP Today to create Georgia and Matthew’s double-sided bilingual wedding invitations for their summer wedding in Crete. The couple chose our ultra-thick 3-ply paper for their double-sided invitations, which featured an elegant monogram flanked by our balsam wreath cartouche. Our exclusive Plaza calligraphy font was used on the English side of the invitations, as well as the monogram and the welcome, reply, and rehearsal dinner cards. Both sides of the invitations featured copper shine foil and sage green letterpress ink; the English side showcased the text in foil while the Greek side featured letterpress, and the design elements were printed in the opposite color for a mirrored effect. 

Double-sided bilingual invitations from Smock Double-sided bilingual invitation suite from Smock Double-sided bilingual invitations from Smock Double-sided bilingual invitations from Smock with copper foil + light green letterpress

letterpress ink: sage | foil color: copper shine | fonts + design: plaza, cooper + minion pro; Dawson design | paper: 1-ply + 3-ply ivory bamboo | size: S-8 + S-5 + S-5SQ | customization #32893 | RSVP Today

Pastel Bat Mitzvah invitations

We completely transformed our Vista design to create Rachel’s pastel Bat Mitzvah invitations. An ever-so-subtle wash of digitally printed sea mist ink gave a soft, ocean-like look to the main invitations, while gold matte foil highlighted Rachel’s name and gave a glowing effect to the tiny stars sprinkled throughout the design. A striped watercolor envelope liner featured a gradient effect starting with varying shades of blue at the bottom and transitioning to the palest shade of purple at the top. 

Pastel Bat Mitzvah invitations from Smock Pastel Bat Mitzvah invitations from Smock 32687_A11A7042

digital inks: sea mist + pool | foil color: gold matte | fonts + design: festus; Vista  | paper: 1-ply white | size: S-8 + S-5 | envelope liner: watercolor 1 pattern digitally printed in lilac + gossamer + sea mist + sky + pool inks | customization #32687 | LS Amster Company

Paint Party from Press Paperie

Remember these adorable paint party invitations that we created for Drue’s 4th birthday? Well today we’ve got photos from the actual soirée! When she initially came across the shirt that would eventually inspire the entire look of the celebration, Drue’s mother, Shelby (owner of Press Paperie in Fort Worth, Texas) thought it would be the most darling shirt for an art party – and we couldn’t agree more! Shelby put on the cutest celebration for Drue and friends, complete with festive painterly decorations, embroidered art smocks, and a canvas for each guest to create a masterpiece! We love how she used the theme to inspire the decor – especially the hand-painted table runners and the paintbrushes nestled into the floral accents. What a fun theme for a birthday party!

Custom painterly birthday party invitations from Smock
Paint party birthday girl
Vibrant floral wreath with paintbrushes | Paint party decor
Canvas + artist's smock for a paint party
Birthday girl in Kate Spade
4 year old birthday paint party
Painterly birthday party + bubbly
Paint party centerpieces
Paint party decor
Paint party birthday

All photographs courtesy of Press Paperie 

Olive green letterpress moving cards

When a stationery shop owner moves, you know they’re going to have stylish moving announcements! Recently we worked with Carolyn, owner of The Write Touch in Jacksonville, Florida, for her letterpress moving cards. The double-sided cards featured our Plaza calligraphy font on the front, with our lemons vintage print pattern adding a hint of flair to the back. Lined envelopes and corner rounding were chosen as finishing touches on these sophisticated cards, but our favorite detail has to be the petite paw print for Nicholas, Carolyn’s beloved golden retriever – so sweet! 

letterpress moving cards from Smock letterpress moving cards from Smock letterpress moving cards from Smock

letterpress ink: olive | fonts + design: barnes + plaza, Donegal | paper: 1-ply white bamboo | size: S-5SQ | envelope liner: olive tree vintage print pattern | patterned backing: lemons vintage print pattern | customization #33389 | Georgia Ann’s Paperie 

Gold and navy invitations with custom sleeves

Gold and navy is one of our favorite classic color pairings – and this Keira suite showcased it beautifully. Ryann and and Andrew opted to flip the orientation on the original design to create a vertical invitation, allowing for a more traditional layout for their text. Ruby, one of our exclusive calligraphy fonts (created just us by Molly Jacques) was used throughout the design, giving it a hand-calligraphed feel. A letterpress and foil stamped invitation sleeve contained each piece, which surely made an impression on every guest who received this stunning set! 

Custom gold + navy wedding invitations and sleeves from SmockCustom gold + navy wedding invitations and sleeves from Smock Custom gold + navy wedding invitations and sleeves from Smock 

letterpress ink: navy| foil color: gold matte | fonts + design: Smock Ruby + Greenaway, Keira | paper: 2-ply white | size: S-8 for sleeve + S-5 | sleeve: letterpress printed gosford sleeve | customization #28686 |The Write Touch 

Modern gold wedding invitations with watercolor accents

Amanda and Eric chose our Ellory design for their April wedding in Texas, opting for a gold color palette with pastel blue and green watercolor accents. We worked with our friends at Needle in a Haystack to create the set, which included a cute weekend festivities card and a response card in addition to the gold foil stamped invitations. An ocean-inspired watercolor envelope liner introduced a third color and complemented the mint green watercolor accents on each insert card beautifully. 

31973_A11A692531973_A11A693031973_A11A6926 

letterpress ink: gold | foil color: gold matte | digital ink color: mint | fonts + design: lavish, timber + greenway, Ellory design | paper: 1-ply white | size: S-8 + S-5 + S-6 | envelope liner: watercolor 3 in mint, seamist and pool | customization #31973 | Needle in a Haystack 

Rustic Lodge-Inspired Letterpress Wedding Invitations

Katie and Grant worked with our friends at Union Street Papery to create their rustic lodge-inspired wedding invitations. Using our Cimarron design as a starting point, the couple customized the invitation to make it their own by incorporating a pine tree monogram along with a custom buffalo check patterned envelope liner. They used olive ink throughout the suite to keep everything cohesive. One of our favorite details from this set was the petite, double-sided website card that said “See you at the top!” on one side, and on the other, listed the website along with information regarding the chairlift ride to the celebration.  

Rustic letterpress wedding invitations from Smock Rustic letterpress wedding invitations from Smock Rustic letterpress wedding invitations from Smock

letterpress ink: olive | digital ink: olive | fonts + design: sutton + harrison + woodville, Cimarron design | paper: 1-ply + 2-ply white bamboo | size: S-8 + S-6 + S-5 +S-3 | envelope liner: custom supplied artwork | customization #33438 | Union Street Papery

Elegant gray business cards for AvaFlora

Today we’re excited to share a first look at AvaFlora’s brand new business cards, which feature our new white foil! Lori and Michael worked with Adrienne at Ipanema Press to create their new logo along with a new look for their cards, opting for white foil on our 100% recycled gray paper. A simple honeysuckle vine gives a nice nod to their craft (together they run a full service floral and event design boutique), while the rest of the card features sophisticated typography for a chic, modern look. 

Ava Flora gray + white foil stamped business cards by Smock Ava Flora gray + white foil stamped business cards by Smock

foil color: white matte | design: custom / supplied artwork | paper: 1-ply gray | size: B-1 | customization #34382 | Ipanema Press

Photographs courtesy of AvaFlora

2016 Smock Sidewalk Sale

Save the date! Our 2016 Sidewalk Sale will take place on Thursday, August 18th from 10am-5pm and Friday, August 19th from 8am-4pm. Letterpress cards, calendars, art prints, gift wrap, keepsake boxes, and other stationery goods that are all made right here in Central New York will be available for sale at deeply discounted prices. We’ll also be offering a carnival-style prize wheel — for $1 each, you can spin the  wheel for a chance to win prizes ranging from free cards and notebooks to Smock gift cards — with all proceeds benefitting Onondaga Earth Corps, a local organization dedicated to empowering area youth through urban forestry projects.

Shop the 2016 Smock Sidewalk Sale

One of our favorites parts of the Sidewalk Sale? The food trucks! PB&J’s Lunchbox and Gannon’s Ice Cream will be joining us again for lunch on both days of the sale (and PB&J’s will be serving up breakfast Friday, too!). Toss ‘n’ Fire Pizza will also be at the sale on Thursday, and Cafe Kubal and the Salt City Food Truck will at the sale on Friday. Follow along on our Facebook event page for updates! 

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