Long before leaving town and setting up temporary residence in the Javits Center for the 2011 National Stationery Show, our design team was hard at work creating the perfect letterpress invitation to wow would-be visitors. Printed in vibrant hot pink and papaya inks, the invitation features highlights from our new letterpress wedding album including inspired new fonts, our show-stopping letterpress sleeve, and a great die-cut invitation shape. (Yes! We now offer letterpress sleeves and die-cuts in two awesome shapes!) Our latest designs (which we’ll share more of here soon) are all about inspired typography, bold and cheerful color, perfect patterns and an abundance of embellishment options. Letterpress sleeves, new letterpress printed belly bands, die-cuts, hand bordering, custom postage stamps and more! Albums ship in just a few weeks so visit your local Smock retailer for all of the goods!

We’re so excited to show off our National Stationery Show booth now that we’re home and recovering from the excitement of the show. Conceptualizing our booth and thinking about how we can best show off all of our exciting new products is always a long process, so seeing it come together is really rewarding. Here’s a little look at setup day and the finished booth design… Here’s what the booth looked like when we showed up. Our 10′ by 30′ space is consumed by our two large shipping crates and an oversized boom lift that decided that our booth looked like a cozy place to hang out for a bit. 20 minutes later, the space is cleared out and we’re ready for set up! A little while later, our flooring is down and the walls of our booth are being constructed… …it doesn’t take long before co-owner Harold is feeling a little loopy from playing with bolts and nuts and framing. (He actually loves setup, don’t let him fool you.) A bit later, the walls go up! After our wall framing is up, it’s time for the canvas panels that form the walls of our booth. Then, the shelving goes up and we start merchandising product. (Making time for a little lunch and a little fun along the way.) And just like that (or, really, several hours later) here’s what we had… So there you have it! Stay tuned next week for more highlights from the show, including a fun tutorial on how to make the paper flowers we used all over the booth. (We made more than 100 of them from our double-sided recycled wrapping papers!) They were such a hit we promised to share the how-to so everyone can make their own. Happy weekend!

A quick sneak peek at our National Stationery Show booth this year. Stay tuned for a complete behind the scenes look later in the week!

And just like that, it’s show time again! We’ve designed, printed, and packed until there is nothing left to do but grab a suitcase, hop a plane and head to New York. We’ll be blogging throughout the week and tweeting, too, so stay tuned for all of the fun updates. If you’re attending the show this year, come visit us in booth 2241 – see you in New York!

If you can believe it, it’s that time of year again! It’s time for the 2011 National Stationery Show! Smock will be holding down the fort with inspired new additions to our Everyday and Studio collections and a stunning new letterpress wedding album. We can hardly wait to show it all off! If you’re attending the show, be sure to swing by and see us in booth 2241. See you soon!

Wow! It’s hard to believe it but the 2010 National Stationery Show has already come and gone – and we had an amazing time! Thank you to all of our friends, old and new, who stopped by to visit us, check out our new products and share your love of paper goods with the Smock team. Getting to spend time with people who love stationery as much as we do is undeniably our favorite part of attending the show! Luckily for us, our friend Missy (the incredibly talented namesake of Missy Photography) paid our booth a visit and shared these gorgeous photos with us so before we spend the weekend getting some much-needed rest, we wanted to share them with you. (Look closely and you’ll see lots of gorgeous new designs coming soon from Smock!) Thanks, Missy!

Our favorite Smock toddler even dropped by for a visit, definitely a highlight of the show for us…

{Photos by Missy Photography.}

We can hardly believe it, but it’s true – the 2010 National Stationery Show kicks off later this morning! For those of you attending the show, we’d love to have you come visit us in booth 2241 where we’ll be spreading our love for stylish eco letterpress stationery and paper goods. We’re excited to announce that Smock’s calligrapher, Debi Zeinert of The Blooming Quill, will once again be joining us at the show offering complimentary calligraphy for visitors to our Smock booth. You can catch her from 9am to 6pm today and again from 11am – 2pm tomorrow and 10am to 1pm on Tuesday. Be sure to stop by and say hello!

And just to get you good and excited, here’s a little sneak peek at our booth (and all of our beautiful new products we absolutely adore) from setup yesterday –

Things have been a little quiet around here in recent weeks as we’ve been busy preparing for the National Stationery Show. But don’t worry, there’s good reason. New at the show, we’re introducing our largest Everyday release yet! Letterpress notepads, notebooks, keepsake gift boxes, gift bags, sticky note squares, new gift wrap, new letterpress greeting cards, new offset cards, holiday, and more. And all of it eco, of course, featuring either our bamboo paper or our 100% post-consumer recycled paper. Our new FSC certified lokta paper gift bags are truly one of a kind, made by a really cool community-owned group in Nepal dedicated to sustainable forestry. We have so much to share with you in the coming weeks – stay tuned! While we’re away, you can follow along with all the fun here and on Twitter.

It’s hard to believe, but the 2010 National Stationery Show officially opens in just twelve days! We’ve been hard at work preparing for the show – there are so many fun new things to come from Smock this year! Over the last couple of weeks we’ve been mailing out invitations to our favorite retailers and media contacts to visit us at booth 2241 to check out all of the exciting new releases. While we can’t share everything just yet, we did want to give you a little sneak peek at the pretty letterpress printed envelopes that have been arriving in mailboxes nationwide. They feature beautiful hand calligraphy addressing from our dear friend Debi Zeinert of The Blooming Quill. For those attending the show, we’re excited to announce that Debi will once again be in the Smock booth offering hand calligraphy for visitors from 9 to 6  on Sunday, May 16th, and again from 11 to 2 on Monday, and 10 to 1 on Tuesday. We look forward to seeing you there!

Here at Smock, we absolutely love Stationery Trends a fabulous trade magazine dedicated to all things stationery and paper. This year we were thrilled to be featured in Stationery Trends several times, including a piece about our double-sided 100% post consumer recycled gift wrap in our Calliope design in the winter issue…

In May, with the National Stationery Show fast approaching and just in time for Smock’s first birthday, we were completely excited to see one of our letterpress birthday cards, our Happy Happy Birthday to You card, on the cover of the spring 2009 issue of Stationery Trends! Coincidentally, the magazine was also celebrating their first birthday and wanted to showcase a great birthday card on the cover. We’re sincerely honored that they chose one of ours! Inside that same issue, they also showcased a beautiful customization of one of our letterpress wedding invitation designs, Rhon, which we printed as a letterpress bat mitzvah invitation.

Thank you so much to the folks at Stationery Trends for a great publication and for continually supporting Smock!