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2016 Holiday Shop Recap

Last weekend we kicked off the holiday season with a 2-day holiday shopping event complete with crafting and calligraphy workshops at our studio here in Syracuse, New York. In-house designer Jessica Downs (creative lead for our sister company Bella Figura) hand lettered a huge chalkboard sign complete with Bayberry inspired greenery to welcome shoppers to the event.

Hand-lettered chalkboard signage at the 2016 Smock Holiday Shop2016 Smock Holiday Shop Recap

We had so much fun hosting NYC-based calligrapher Virginia Lucas Hart, who taught an intro to modern calligraphy course on each day of the event. Each guest received a personalized calligraphy starter kit during the course, which included two hours of instruction. We loved seeing how many people were inspired to learn this beautiful art form! 

Calligraphy workshops with Virginia Lucas Hart at Smock's 2016 Holiday ShopCalligraphy workshop materials from Virginia Lucas HartCalligraphy workshops with Virginia Lucas Hart at Smock's 2016 Holiday ShopCalligraphy workshops with Virginia Lucas Hart at Smock's 2016 Holiday ShopCalligraphy workshops with Virginia Lucas Hart at Smock's 2016 Holiday Shop

During the event, shoppers stopped in to stock up on holiday cards, gift wrap, gift boxes and more – and many took home limited-edition calendars! The calendars feature Virginia Hart’s hand calligraphy, and pair letterpress printing with digital printing in the loveliest shades of blue. If you missed out on the event but want to snag a calendar, be sure to follow us on Instagram – we’ve got a few left, and we’ll be  hosting a giveaway soon! 

shs_a11a0262Limited edition calendar created in collaboration with Smock + Virginia Lucas Hart for the Smock 2016 Holiday ShopSmock 2016 Holiday Shop / Warehouse Sale

Our in-house crafting expert Jennifer DeRoberts taught wreath-making workshops throughout the weekend as well, showing attendees how to craft festive paper wreaths with upcycled, die-cut leaves made from our gift wrap and excess envelope liners from custom orders (we loved seeing foil liners sprinkled in throughout the wreath designs!).

Wreath-making workshops at Smock Wreath-making workshops at SmockWreath-making workshops at Smock