Archive for the ‘NSS’ tag
Smock’s 2013 National Stationery Show Invitations
It’s hard to believe there are less than two weeks until the 2013 National Stationery Show! We’ve been hard at work pulling together the last minute details for the show, and we’re excited to be introducing lots of exciting new products (like an amazing new custom wedding album, and fun stuff like coasters, new keepsake boxes and colorful gift wrap from our Everyday line!). The invitations we printed for the show feature a sampling of the new offerings our latest album will contain: colorful digital liners, a new ticket style sleeve, elegant new foil colors, and Ruby: a brand new, Smock-exclusive calligraphy font by Molly Jacques! We can’t wait to show you everything that’s new, but for right now, we’ll share photos of our National Stationery Show invitations to give you a hint at the beautiful new things to come. Be sure to stop by booth #2341 to see it all in person!




National Stationery Show Part II – The Invitations
Long before leaving town and setting up temporary residence in the Javits Center for the 2011 National Stationery Show, our design team was hard at work creating the perfect letterpress invitation to wow would-be visitors. Printed in vibrant hot pink and papaya inks, the invitation features highlights from our new letterpress wedding album including inspired new fonts, our show-stopping letterpress sleeve, and a great die-cut invitation shape. (Yes! We now offer letterpress sleeves and die-cuts in two awesome shapes!)
Our latest designs (which we’ll share more of here soon) are all about inspired typography, bold and cheerful color, perfect patterns and an abundance of embellishment options. Letterpress sleeves, new letterpress printed belly bands, die-cuts, hand bordering, custom postage stamps and more! Albums ship in just a few weeks so visit your local Smock retailer for all of the goods!
National Stationery Show Part I – The Booth Design!
We’re so excited to show off our National Stationery Show booth now that we’re home and recovering from the excitement of the show. Conceptualizing our booth and thinking about how we can best show off all of our exciting new products is always a long process, so seeing it come together is really rewarding. Here’s a little look at setup day and the finished booth design…
Here’s what the booth looked like when we showed up. Our 10′ by 30′ space is consumed by our two large shipping crates and an oversized boom lift that decided that our booth looked like a cozy place to hang out for a bit. 20 minutes later, the space is cleared out and we’re ready for set up!
A little while later, our flooring is down and the walls of our booth are being constructed…
…it doesn’t take long before co-owner Harold is feeling a little loopy from playing with bolts and nuts and framing. (He actually loves setup, don’t let him fool you.)
A bit later, the walls go up!
After our wall framing is up, it’s time for the canvas panels that form the walls of our booth.
Then, the shelving goes up and we start merchandising product. (Making time for a little lunch and a little fun along the way.)
And just like that (or, really, several hours later) here’s what we had…
So there you have it! Stay tuned next week for more highlights from the show, including a fun tutorial on how to make the paper flowers we used all over the booth. (We made more than 100 of them from our double-sided recycled wrapping papers!) They were such a hit we promised to share the how-to so everyone can make their own. Happy weekend!
Smock at NSS 2011 – A Booth Sneak Peek!
A quick sneak peek at our National Stationery Show booth this year. Stay tuned for a complete behind the scenes look later in the week!
And We’re Off!
And just like that, it’s show time again! We’ve designed, printed, and packed until there is nothing left to do but grab a suitcase, hop a plane and head to New York. We’ll be blogging throughout the week and tweeting, too, so stay tuned for all of the fun updates. If you’re attending the show this year, come visit us in booth 2241 – see you in New York!
Smock at the 2011 National Stationery Show
If you can believe it, it’s that time of year again! It’s time for the 2011 National Stationery Show! Smock will be holding down the fort with inspired new additions to our Everyday and Studio collections and a stunning new letterpress wedding album. We can hardly wait to show it all off! If you’re attending the show, be sure to swing by and see us in booth 2241. See you soon!
Visit Us at the National Stationery Show – Calligraphy with Debi Zeinert!
We can hardly believe it, but it’s true – the 2010 National Stationery Show kicks off later this morning! For those of you attending the show, we’d love to have you come visit us in booth 2241 where we’ll be spreading our love for stylish eco letterpress stationery and paper goods. We’re excited to announce that Smock’s calligrapher, Debi Zeinert of The Blooming Quill, will once again be joining us at the show offering complimentary calligraphy for visitors to our Smock booth. You can catch her from 9am to 6pm today and again from 11am – 2pm tomorrow and 10am to 1pm on Tuesday. Be sure to stop by and say hello!
And just to get you good and excited, here’s a little sneak peek at our booth (and all of our beautiful new products we absolutely adore) from setup yesterday -
Smock at the 2010 National Stationery Show! (Booth 2241)
Things have been a little quiet around here in recent weeks as we’ve been busy preparing for the National Stationery Show. But don’t worry, there’s good reason. New at the show, we’re introducing our largest Everyday release yet! Letterpress notepads, notebooks, keepsake gift boxes, gift bags, sticky note squares, new gift wrap, new letterpress greeting cards, new offset cards, holiday, and more. And all of it eco, of course, featuring either our bamboo paper or our 100% post-consumer recycled paper. Our new FSC certified lokta paper gift bags are truly one of a kind, made by a really cool community-owned group in Nepal dedicated to sustainable forestry. We have so much to share with you in the coming weeks – stay tuned! While we’re away, you can follow along with all the fun here and on Twitter.
Smock Invites You to National Stationery Show Booth 2741
We’ve been talking about it all week, but we can’t believe that the National Stationery Show is just a few days away! If you’ll be attending the show, make sure to pop over to booth 2741 where the entire Smock team will be hanging out and looking forward to meeting you. Smock is proud to offer an extensive line of true environmental letterpress stationery on luxury bamboo paper and we just know you’ll love our new designs as much as we do. Stay tuned later this week for a sneak peek at some of the exciting new things on the way from Smock!
Smock at the National Stationery Show
As we gear up to head to New York City this weekend for the 2009 National Stationery Show, we wanted to share a few photos of Smock’s 2008 stationery show booth – it’s hard to believe it’s already been a year since Smock first launched at the show! Our Creative Director, Amy Graham Stigler, did an incredible job of making our first booth absolutely beautiful and we can’t wait for everyone to visit us this year – you can find us at booth 2741.
Smock’s very first National Stationery Show booth showed off our pretty double-sided gift wraps made from 100% post consumer recycled paper – we think it would make totally pretty framed wall art, too! Our Calliope suite {top right} has become one of our best sellers, featuring a fun blue and orange color combination and the sweetest of butterflies and flowers that are oh so chic.
Displays of Smock’s pretty custom letterpress wedding invitations, informational cards, catalogs, gift wraps and greeting cards were made even prettier by great lighting in our tiny little booth. And who doesn’t love bright pink peonies in spring?
We’ve had such an exciting first year and we can’t wait to see what the 2009 show has in store. We promise to come back with lots of photos to share with those of you who can’t visit us in person and to everyone else, we can’t wait to see you next week in New York!
Stay tuned this week for lots of show-related news and special sneak peeks of our many new releases!






































