Eco-friendly letterpress inspiration | Smock » National Stationery Show

Smock’s 2012 National Stationery Show Invitations: Foil Stamping, New Calligraphy Fonts & New Designs Arrive!

Erica Henriksen — Thu, 26 Apr 2012 18:30:13 +0000

It’s official: foil stamping has arrived at Smock! Today we’re sharing a special sneak peek of the letterpress invitations we printed for the 2012 National Stationery Show, and we think you’ll love the new additions we’re bringing to the line. We’re adding two gorgeous new fonts to our collection of exclusive Smock calligraphy fonts, and these invitations feature both of those new fonts! Plaza is an elegant, formal script based on Sarah Hanna‘s calligraphy, and Stella (based on a Kelle McCarter hand) has a more playful, whimsical feel. The invitations are just a hint at what’s new: besides foil stamping and new calligraphy fonts, we’re also introducing four inspired new wedding suites, 12 dazzling colors for foil stamping, 100% recycled coasters, and lots of cool new products for our Everyday line (including 6 new styles of double-sided gift wrap, new notebook styles, more man-friendly stationery, and much, much more!). A special thanks to master calligrapher Debi Zeinert from The Blooming Quill for addressing the invitation envelopes – aren’t they gorgeous!?

Foil stamping will be available at Smock dealers in early June, so stay tuned!

National Stationery Show Part II – The Invitations

Cynthia Converse — Tue, 24 May 2011 20:07:51 +0000

Long before leaving town and setting up temporary residence in the Javits Center for the 2011 National Stationery Show, our design team was hard at work creating the perfect letterpress invitation to wow would-be visitors. Printed in vibrant hot pink and papaya inks, the invitation features highlights from our new letterpress wedding album including inspired new fonts, our show-stopping letterpress sleeve, and a great die-cut invitation shape. (Yes! We now offer letterpress sleeves and die-cuts in two awesome shapes!)

Our latest designs (which we’ll share more of here soon) are all about inspired typography, bold and cheerful color, perfect patterns and an abundance of embellishment options. Letterpress sleeves, new letterpress printed belly bands, die-cuts, hand bordering, custom postage stamps and more! Albums ship in just a few weeks so visit your local Smock retailer for all of the goods!

National Stationery Show Part I – The Booth Design!

Cynthia Converse — Fri, 20 May 2011 19:31:53 +0000

We’re so excited to show off our National Stationery Show booth now that we’re home and recovering from the excitement of the show. Conceptualizing our booth and thinking about how we can best show off all of our exciting new products is always a long process, so seeing it come together is really rewarding. Here’s a little look at setup day and the finished booth design…

Here’s what the booth looked like when we showed up. Our 10′ by 30′ space is consumed by our two large shipping crates and an oversized boom lift that decided that our booth looked like a cozy place to hang out for a bit. 20 minutes later, the space is cleared out and we’re ready for set up!

A little while later, our flooring is down and the walls of our booth are being constructed…

…it doesn’t take long before co-owner Harold is feeling a little loopy from playing with bolts and nuts and framing. (He actually loves setup, don’t let him fool you.)

A bit later, the walls go up!

After our wall framing is up, it’s time for the canvas panels that form the walls of our booth.

Then, the shelving goes up and we start merchandising product. (Making time for a little lunch and a little fun along the way.)

And just like that (or, really, several hours later) here’s what we had…

So there you have it! Stay tuned next week for more highlights from the show, including a fun tutorial on how to make the paper flowers we used all over the booth. (We made more than 100 of them from our double-sided recycled wrapping papers!) They were such a hit we promised to share the how-to so everyone can make their own. Happy weekend!

Smock at NSS 2011 – A Booth Sneak Peek!

Cynthia Converse — Tue, 17 May 2011 12:00:05 +0000

A quick sneak peek at our National Stationery Show booth this year. Stay tuned for a complete behind the scenes look later in the week!

National Stationery Show – Sneak Peek!

Cynthia Converse — Fri, 13 May 2011 13:35:17 +0000

While we travel to New York and get the final preparations for the National Stationery show underway, we couldn’t resist sharing a little sneak peek at our latest designs. We’ve got all new additions to our ever-popular gift wrap and letterpress greeting card collections, plus all new notebooks, letterpress scratch pads and more! Oh, and we’ve got a completely re-imagined and beautifully inspired new letterpress wedding album, too. If you’re walking the show, swing by booth 2241 to check out the goods or stay tuned in the coming weeks for the full collection!

And We’re Off!

Cynthia Converse — Thu, 12 May 2011 22:43:49 +0000

And just like that, it’s show time again! We’ve designed, printed, and packed until there is nothing left to do but grab a suitcase, hop a plane and head to New York. We’ll be blogging throughout the week and tweeting, too, so stay tuned for all of the fun updates. If you’re attending the show this year, come visit us in booth 2241 – see you in New York!

Feeling the National Stationery Show Love

Cynthia Converse — Fri, 21 May 2010 17:43:10 +0000

Wow! It’s hard to believe it but the 2010 National Stationery Show has already come and gone – and we had an amazing time! Thank you to all of our friends, old and new, who stopped by to visit us, check out our new products and share your love of paper goods with the Smock team. Getting to spend time with people who love stationery as much as we do is undeniably our favorite part of attending the show! Luckily for us, our friend Missy (the incredibly talented namesake of Missy Photography) paid our booth a visit and shared these gorgeous photos with us so before we spend the weekend getting some much-needed rest, we wanted to share them with you. (Look closely and you’ll see lots of gorgeous new designs coming soon from Smock!) Thanks, Missy!

Our favorite Smock toddler even dropped by for a visit, definitely a highlight of the show for us…

{Photos by Missy Photography.}

Visit Us at the National Stationery Show – Calligraphy with Debi Zeinert!

Cynthia Converse — Sun, 16 May 2010 12:00:49 +0000

We can hardly believe it, but it’s true – the 2010 National Stationery Show kicks off later this morning! For those of you attending the show, we’d love to have you come visit us in booth 2241 where we’ll be spreading our love for stylish eco letterpress stationery and paper goods. We’re excited to announce that Smock’s calligrapher, Debi Zeinert of The Blooming Quill, will once again be joining us at the show offering complimentary calligraphy for visitors to our Smock booth. You can catch her from 9am to 6pm today and again from 11am – 2pm tomorrow and 10am to 1pm on Tuesday. Be sure to stop by and say hello!

And just to get you good and excited, here’s a little sneak peek at our booth (and all of our beautiful new products we absolutely adore) from setup yesterday -

Smock at the 2010 National Stationery Show! (Booth 2241)

Cynthia Converse — Fri, 14 May 2010 20:23:22 +0000

Things have been a little quiet around here in recent weeks as we’ve been busy preparing for the National Stationery Show. But don’t worry, there’s good reason. New at the show, we’re introducing our largest Everyday release yet! Letterpress notepads, notebooks, keepsake gift boxes, gift bags, sticky note squares, new gift wrap, new letterpress greeting cards, new offset cards, holiday, and more. And all of it eco, of course, featuring either our bamboo paper or our 100% post-consumer recycled paper. Our new FSC certified lokta paper gift bags are truly one of a kind, made by a really cool community-owned group in Nepal dedicated to sustainable forestry. We have so much to share with you in the coming weeks – stay tuned! While we’re away, you can follow along with all the fun here and on Twitter.

Smock – National Stationery Show Sneak Peek

Cynthia Converse — Tue, 04 May 2010 13:25:17 +0000

It’s hard to believe, but the 2010 National Stationery Show officially opens in just twelve days! We’ve been hard at work preparing for the show – there are so many fun new things to come from Smock this year! Over the last couple of weeks we’ve been mailing out invitations to our favorite retailers and media contacts to visit us at booth 2241 to check out all of the exciting new releases. While we can’t share everything just yet, we did want to give you a little sneak peek at the pretty letterpress printed envelopes that have been arriving in mailboxes nationwide. They feature beautiful hand calligraphy addressing from our dear friend Debi Zeinert of The Blooming Quill. For those attending the show, we’re excited to announce that Debi will once again be in the Smock booth offering hand calligraphy for visitors from 9 to 6 on Sunday, May 16th, and again from 11 to 2 on Monday, and 10 to 1 on Tuesday. We look forward to seeing you there!