Archive for the ‘Events + Occasions’ Category
2013 National Stationery Show Recap
It’s hard to believe that the 2013 National Stationery Show has already come and gone! We had a great time at the show catching up with our Smock dealers and introducing new products, and we were beyond excited to be honored by the Greeting Card Association with our second Louie award for our “Like Campfires” letterpress love card! Smock also sponsored Oh So Beautiful Paper’s 2013 Paper Party, so it was a busy week for the team in New York! Here’s a peek at our booth display and some of the new products we introduced at the show. We’ll be posting a follow-up later this month complete with a DIY tutorial on how to make our festive cone garland!


Here’s a sneak peek at some of our new holiday gift wrap, and a close-up of our decorative gift wrap display featuring hundreds of colorful cones.

We also added new boxes and letterpress coasters to our line-up, too — keep an eye out for these great new products in a Smock store near you!

Our new kraft collection was a huge hit as well!

Photography courtesy of Nole Garey at Oh So Beautiful Paper
Smock’s 2013 National Stationery Show Invitations
It’s hard to believe there are less than two weeks until the 2013 National Stationery Show! We’ve been hard at work pulling together the last minute details for the show, and we’re excited to be introducing lots of exciting new products (like an amazing new custom wedding album, and fun stuff like coasters, new keepsake boxes and colorful gift wrap from our Everyday line!). The invitations we printed for the show feature a sampling of the new offerings our latest album will contain: colorful digital liners, a new ticket style sleeve, elegant new foil colors, and Ruby: a brand new, Smock-exclusive calligraphy font by Molly Jacques! We can’t wait to show you everything that’s new, but for right now, we’ll share photos of our National Stationery Show invitations to give you a hint at the beautiful new things to come. Be sure to stop by booth #2341 to see it all in person!




Smock’s 2012 National Stationery Show Invitations: Foil Stamping, New Calligraphy Fonts & New Designs Arrive!
It’s official: foil stamping has arrived at Smock! Today we’re sharing a special sneak peek of the letterpress invitations we printed for the 2012 National Stationery Show, and we think you’ll love the new additions we’re bringing to the line. We’re adding two gorgeous new fonts to our collection of exclusive Smock calligraphy fonts, and these invitations feature both of those new fonts! Plaza is an elegant, formal script based on Sarah Hanna‘s calligraphy, and Stella (based on a Kelle McCarter hand) has a more playful, whimsical feel. The invitations are just a hint at what’s new: besides foil stamping and new calligraphy fonts, we’re also introducing four inspired new wedding suites, 12 dazzling colors for foil stamping, 100% recycled coasters, and lots of cool new products for our Everyday line (including 6 new styles of double-sided gift wrap, new notebook styles, more man-friendly stationery, and much, much more!). A special thanks to master calligrapher Debi Zeinert from The Blooming Quill for addressing the invitation envelopes – aren’t they gorgeous!?






Foil stamping will be available at Smock dealers in early June, so stay tuned!
Smock exhibits in New York City this week
Stop on by our booth at the New York International Gift Fair for an explosion of color August 13th to 18th. You can go home with beautiful Smock buttons or a DIY pinwheel kit, both made from our signature gift wrap. You will also witness our new letterpress and offset cards for September 2011—available NOWHERE else…yet! Careful the ink may still be wet on these ones. We hope to see you at booth #4162 at the Jacob Javits center during the show.

Union Street Papery + Smock trunk show!
Our lovely friends over at Union Street Papery sure know how to throw a party! On June 12, Lindsy and I teamed up with Stacey, Nichelle and the rest of the team at Union Street Papery in San Francisco to throw an amazing trunk show complete with sweet pastries, bubbly champagne and gorgeous new letterpress goods from yours truly. Guests had the opportunity to check out Smock’s new designs at Union Street Papery’s new location – a gorgeous little stationery shop with an upper level bridal bungalow and a charming courtyard to mingle in. Here are some photos of the sweet setup:



Lindsy, Stacey and I before the event!

Union Street Papery carries a great selection of our eco-friendly Smock Everyday products – boxes, cubes, letterpress calendars, gift wrap, letterpress note cards & more can be found in this charming shop!




Upstairs, brides & stationery aficionados had the opportunity to look over the brand new designs from our new album in the stunning bridal bungalow.





We had so much fun getting to know the gals at Union Street Papery, and especially enjoyed having the opportunity to meet with some local stationery lovers and help them design their own custom pieces! A huge thanks goes out to Stacey for hosting such a fabulous event!
Smock Summer Social featured in Design Life Cinema video!
We are so excited to share this amazing little video from the Urbanic Summer Social! Design Life Cinema shot this great footage, and we just love seeing all of our crafty guests picking their favorite Smock gift wrap & putting our DIY pinwheel project in motion!
Smock + Urbanic – Summer Social, part 2
As promised, more photos from the Summer Social! The talented husband-and-wife duo over at The Why We Love provided us with some amazing images of the event. We teamed up with Bash Please, who helped set up the scene with some gorgeous decor, Sweet Lucie’s, who provided incredible organic ice cream, and Mrs. Lilien, who poured delicious lemonade cocktails throughout the night. Attendees included some stylish L.A. bloggers, letterpress lovers, summer enthusiasts, some sweet kids & some kids at heart. We had so much fun getting to chat with everyone who stopped by – it turned out to be one great party! Even more fabulous photos from the event can be found over on 100 Layer cake - check it out!



By the end of the night, attendees made over 275 Smock pinwheels out of our cheery eco gift wrap!






A big thanks to Audrey at Urbanic for hosting – we had a blast!
Smock + Urbanic – Summer Social, part 1
Lindsy and I are back from our whirlwind adventure to California, and we are so excited to share photos from our trip! We had the opportunity to visit with a bunch of our amazing dealers, and even had the pleasure of teaming up with Urbanic for a kickin’ summer social. Complete with DIY pinwheels (made from swatches of our favorite eco gift wrap), delicious lemonade cocktails, and the best (organic!) ice cream ever – this was one awesome celebration of summer. Here are some photos of the set-up – stay tuned for part 2!








Smock Summer Social at Urbanic – Sneak Peak!
We had such a great time at last night’s summer social at Urbanic - here’s a sneak peak of the event! Thanks to the 200+ folks who turned out to celebrate summer, letterpress, and really cool pinwheels with us.
June 12 – Union Street Papery Trunk Show Event!
We cannot wait to venture out to the West coast this week to host a trunk show event with our friends at Union Street Papery in San Francisco! The event will be held on Sunday, June 12 from 2pm-4pm, and we are so excited to show off all the fabulous letterpress invitation designs from the amazing new Smock wedding album. In addition to some fantastic promotions (we’re offering 25 free letterpress invitation sets when you buy 75 or more!), you’ll get the chance to chat with Smock design experts to dream up the most gorgeous wedding invitations for your big day. So come join us — we’d really love to meet you!






